public relations manager

public relations manager

public relations manager:

Who are they and what do they do? Public relations managers plan, direct and co-ordinate the public relations activities of the enterprise or organisation, under the broad guidance of the directors and chief executives, and in consultation with managers of other departments or sections.

What are the activities of the job? Planning, directing and coordinating the public relations activities of the enterprise or organisation; planning and managing information programmes to inform legislators, the mass media and the general public about the plans, accomplishments and points of view of the enterprise or organisation; planning and managing fund-raising activities for educational, humanitarian and other non-profit-making organisations.

Where is it done and under what conditions? Mainly in offices or similar rooms.

What tools/equipment do they use? Information technology, telephone, fax, and possibly other office equipment.

What do you need to succeed? You need higher education, preferably with a specialism in public communication or a related area; you also need communication skills, and to be persuasive and patient.


public relations manager:
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